Engineering Case Example
National Tourism Administration recently issued an announcement stating that five tourism industry standards including "Operation and Service Requirements for Third-Party Online Trading Platforms for Travel Agency Products" and "Service Requirements for Travel Agency Service Outlets" have been approved and will be implemented on July 1. Among them, the first new regulation is the first regulation of online tourism business services, and it has a strong pertinence to the governance of the current online tourism chaos, so it has attracted much attention.
from what aspects does the new regulation regulate the operation of online travel? For the Internet travel enterprises "mixed", tourists choose online travel services in the event of disputes is difficult to protect their rights, user information was leaked and other issues, whether the provisions of the corresponding measures? It on the future development of the online tourism industry and what impact? On these issues made an investigation interview.
"black household" enterprises are difficult to gain a foothold
In recent years, China's online travel market has grown rapidly, creating a number of online travel companies such as Ctrip, Qunar and Tuniu. At the same time, many travel agencies have gradually expanded their business to online, and the official website has become an important way to attract customers. More and more tourists are accustomed to inquiring about relevant information on the Internet, booking product lines, and making corresponding evaluations. "Online tourism is of positive significance for promoting the construction of modern service industry in China and giving consumers more choices." Dai Bin, President of China Tourism Research Institute, first affirmed the positive significance of online tourism enterprises, and pointed out that there are also some problems at present. "Some enterprises publish some false tourism information on the Internet, and some are suspected of violating the tourism law and travel agency regulations."
browsing tourism websites, we often see slogans such as "Hong Kong X-day tour, only 999 yuan". The price is attractive, but it may hide consumption traps. In addition, some websites have false information, and even some unqualified "black travel agencies" and "black tour guides" are also "fishing in troubled waters" on the Internet ". Once there is a dispute, consumer safety is difficult to protect, difficult to pay.
"for this kind of situation, first of all, we are faced with the question of responsibility definition, is it the responsibility of the publisher or the responsibility of the publishing platform?" Dai Bin said. The new rules that came into effect on July 1 clearly explain the classification, transaction process, basic requirements for operation, basic requirements for services, and requirements for travel agencies of third-party online trading platforms for travel agency products.
regulations stipulate that "(third-party online trading) platforms shall obtain industrial and commercial business licenses, telecommunications and information service business licenses, complete the filing of operating websites, and publicize relevant information in a prominent position on the main page of the website", "they shall cooperate with cooperation The travel agency concludes an entry operation contract to supervise the travel agency products and related information released by the travel agency", "A credit evaluation system can be established to evaluate and manage the credit of travel agencies, the credit rating system should be publicized in advance and provide credit rating inquiry services for tourists". These regulations provide guarantees for further regulating online travel operations and safeguarding consumer rights, and also make it difficult for "black household" companies to gain a foothold.
